May 31 2012 | 11:24 am
Best of British
Our client the British Institute of Interior Design is going the extra mile with this year’s annual conference for interior designers and architects and throwing a celebration of British design. With an admirable list of speakers that includes iconic Brit designer Sir Paul Smith, the event needed a jolly British identity that sat neatly alongside the BIID branding. We stuck with their ‘cube’ shape, stacking the shapes to create a B, which we then shamelessly red, white and blued…Designed for use at the show on conference screens, we designed a range of animations that will move and adapt to work with specific speakers, or conference events, like the giving of honorary fellowships which will see Sir Paul Smith, designer Zandra Rhodes and photographer Andreas Von Einsiedel recognised. Flags at the ready, all.